Landing Page Design

Beauty ECommerce Website’s Landing Page Design

Client

Sasa.com


Role

Web Design

Boosting Beauty ECommerce Website’s to over 1 million orders

I helped Sasa.com to build promotion landing pages for boosting sales on the beauty products including skincare and makeup products. The team and I did this by launching various sales campaigns by brands, holidays, and keywords. (e.g. skincare products for acne) The number of orders through the eCommerce site increased to 1 million in 2017/18.


Sa Sa is a leading cosmetics retailing group in Asia. It has over 270 retail stores in Asia, covering Hong Kong and Macau SARs, China, Mainland China, Singapore, and Malaysia. Sasa.com is a Global Skincare & Makeup E-Commerce website, with regular scheduled promotional pages to enhance product sales.


My role in the project

As a Graphic Designer, I collaborated with our director, marketing executive, front-end developer, and other designers to develop various campaign landing pages to boost sales. After coming up with the project goals, target audience, and art directions, we developed and sometimes tried to add some interactive and animation elements to the campaign page.